When we look back and think how far we have come in regards to technology and the impact it has had on our lives, the rise of the World Wide Web (internet) is probably one of the greatest innovations the world has ever seen! It has prevented the world from being shut off from each other by allowing us to become more connected and open. One of the greatest things about the Internet is the ability to share and distribute information and resources, which inevitably improves people’s lives because of the access to seemingly unlimited amounts of knowledge. However, given that we are in an age of technology, we find ourselves paying for everything and this, of course, involves our connection to the World Wide Web and in some cases it isn’t cheap.
The European Union actually ruled that Internet access should be a citizens right, and we still trying to give that right to people all over the world. The ever increasing prices for a standard wi-fi connection for a home computer is becoming a strain on many people’s lives, which is why the World Wi-Fi project is garnering lots of attention among everyday citizens as well as cryptocurrency fans.
The World Wi-Fi project has been developed to be a global decentralized free network, where the users will primarily be ordinary people, router owners and advertisers. The users of the World WiFi project will enjoy the benefits of the network and the free internet, whereas the router owners are paid by advertisers for the ads and commercials that are viewed by the users.
ICO Start: 4/18/2018
ICO End: 5/18/2018
World Wi-Fi hopes to incorporate Big Data technology which is primarily used to compile and evaluate the non-personal data of users on the platform, allowing the advertisers who will also being using the platform to generate tailor made ads and commercials, for the users who might be receptive to them. Coupling the World WiFi project with blockchain technology, it can provide fast and inexpensive transactions between network participants by utilizing the power of smart contracts.
World Wi-Fi is taking note on how other companies have conducted business without actually owning specific products. For instance, Airbnb doesn’t own a single property or hasn’t built any hotel during it’s time, furthermore they allow for everyone who rents a room to feel like a hotel owner. Likewise with Uber, they have not bought a single car throughout their time, yet they have established a global fleet of taxis, where people can use their own cars in order to earn through giving people rides. World WiFi will not be building actual hotspots for people to connect to, but rather give router owners the chance to as a service provider and earn revenue by sharing their internet access.
This sort of business model is a way for this company to tackle one of the many challenges that people face today, which is not being able to connect to the internet. There are so many places in the world where people are not able to get mobile internet coverage, although there are private Wi-Fi networks that are seemingly impossible to successfully connect to. The solution to this problem has been recognized by the World WiFi project and have set out to enable the free access to Wi-Fi certain areas of the world by using private routers, allowing the owners of the private routers the chance to make money by opening up their networks to allow users to share their connection.
The second challenge that people face is the cost for simple internet access, and for service providers the provision of internet access is a business that has a certain cost. The way round this is to enable Wi-Fi access worldwide as long as the guest users agree with view a few small ads that will be around 10-15 seconds long.
The third that the World Wi-Fi project is looking to tackle is the lack of financial resources for most people. If given the opportunity I’m sure a lot of people would be up for making a bit of extra cash in exchange for sharing something that they already have, say an Internet connection for instance. This project is giving people the opportunity to share their internet connection in exchange for cryptocurrency, as well as being able to build a referral network. This is a pretty simple yet effective use of someone’s own resource, and all they have to do is open up their internet connection and let other people experience the benefits of free access to an abundance of knowledge.